#1 Prestige Makeup Brand in the US
The NPD Group/ U.S. Prestige Beauty Total Measured Market, Makeup Unit Sales, Annual 2019
Breakout star Alexa Demie debuts major new and revamped formulas for eyes.
Compare our Eye Shadow lineup with this simplified guide to find the best formula and texture for you.
|EYE SHADOW||EXTRA DIMENSION|
Wet-like metallic texture-
Silky smooth glid-
Extreme colour payoff in a single swipe-
Soft, silky formula-
7 textures from Matte to FrosSHOP
Hybrid cream-liquid-powder formula-
3D glitter texture-
Metallic and glitter textures-
Smooth, lightweight liquid formula-
Essential tools to flawlessly or naturally groom, define and enhance brows. A wide range of hues to match any hair colour or to create your own.
A selection of professional-quality brushes for the eyes featuring synthetic fibres. Tools to shade, blend, sculpt, define or line any part of the eye.