#1 Prestige Makeup Brand in the US
The NPD Group/ U.S. Prestige Beauty Total Measured Market, Makeup Unit Sales, Annual 2019
Breakout star Alexa Demie debuts major new and revamped formulas for eyes.
EYE SHADOW
GUIDE
Compare our Eye Shadow lineup with this simplified guide to find the best formula and texture for you.
| Dazzleshadow Extreme | EYE SHADOW | EXTRA DIMENSION EYE SHADOW | DAZZLESHADOW | DAZZLESHADOW LIQUID |
|---|---|---|---|---|
 |  |  |  |  |
Wet-like metallic texture -Silky smooth glid -12-hour wear SHOP | Extreme colour payoff in a single swipe -Soft, silky formula -7 textures from Matte to Fros SHOP | High-shine texture -Hybrid cream-liquid-powder formula -6-hour wear SHOP | 3D glitter texture -Cream-like formula -Colour-true payoff SHOP | Metallic and glitter textures -Smooth, lightweight liquid formula -8-hour wear SHOP |
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Eye Shadow
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WORKS WELL
WITH OTHERS
Essential tools to flawlessly or naturally groom, define and enhance brows. A wide range of hues to match any hair colour or to create your own.
EYE
BRUSHES
A selection of professional-quality brushes for the eyes featuring synthetic fibres. Tools to shade, blend, sculpt, define or line any part of the eye.
