moisturizer

IT'S TIME TO
GIVE A GLAM!

Get the lipstick that gives back 100%

WHAT YOU SPEND IS WHAT WE GIVE

DONATE 100% TO
SUPPORT A
HEALTHY FUTURE AND EQUAL
RIGHTS FOR ALL

Let's break it down: Every time you buy a VIVA GLAM lipstick, we donate its entire value to support women
and girls, members of the LGBTQIA+ community, and people living with or affected by HIV/AIDS.
There is no trap. It's just a real giving initiative.

BECOME A MEMBER OF THE VIVA GLAM MOVEMENT

WE'VE DONATED OVER
$500,000,000 WORLDWIDE
- AND COUNTING!

While much progress has been made in the global response to HIV/AIDS, women, children and the LGBTQIA+ community
are still disproportionately affected by the epidemic. Let's keep GLAMING. Let's keep GIVING.

GET THE LIPSTICK HE GIVES
100% OF ITS VALUE

WE HAVE BEEN CHANGING LIVES SINCE '94

Every time you buy VIVA GLAM Lipstick, we donate 100% of sales proceeds to local organizations
that support women and girls, the LGBTQIA+ community, and people living with or affected by HIV/AIDS

LEARN MORE ABOUT
OUR MISSION

29 YEARS OF
GIVING A GLAM!

SEE
OUR
STORY

The most dazzling sparkles, legendary
faces and iconic shades
from the history of M·A·C VIVA GLAM.

M·A·C CARES

Our purpose is not only to create products, but also to help the communities we serve
and the planet that hosts us. Join us in our effort to make a difference,
promote a culture of acceptance and inspire change for a better future.