Our world famous red lipstick! Swipe on the colour you love in the finish you want. These six formulas are here to stay!
4.3/5 ( 400 )

Powder Kiss Lipstick
Weightless Soft Matte, Moisturizing, Blurs Lines and Smoothes Lips

Ruby New
4.3/5 ( 261 )

Powder Kiss Liquid Lipcolour
Moisture-Matte Liquid Lipcolour, Soft-Focus/Blurred Colour, 10-Hour Weightless Moisture

More The Mehr-ier

RUBY’S LIP
COLOUR GUIDE

Find our iconic vivid-blue
red hue in the fan-favourite
formula (or two!) that’s
right for you.

COMPARE
BENEFITS

COLOUR
PAYOFF

FINISH

RETRO MATTE
LIPSTICK

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Zero-shine matte finish

Intense full-coverage colour

12-hour wear

RETRO MATTE LIQUID
LIPCOLOUR

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Mattest-matte finish

Intensely saturated colour

8-hour wear

POWDER KISS
LIPSTICK

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Soft-focus matte finish

Lightweight, buildable colour

Immediate
and long-term
hydration

POWDER KISS LIQUID
LIPCOLOUR

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Weightless,
moisture-matte colour

Intense full-coverage colour

10 hours
of moisture

OUR WORLD-FAMOUS
RED LIPSTICK - NOW
IN 4 FAN FAVOURITE
FORMULASI'm not just red, I'm Ruby Woo - the colour
loved around the globe for my unmistakable
hint of blue. Now without further ado...I'd like
to introduce you to myall-new A-list-crew.
There's finally plenty of me to go around,
because my iconic red colour now comes in
four formulas that are ALL world-renowned.
  • RETRO MATTE LIPSTICK
    IN RUBY WOO    Iconic. Bold.
    Universally flattering.    Our most famous Lipstick icon –
    this mattest-matte, vivid blue-red
    is known around the world
    as THE universal red that’s
    radiant on everyone. She’s
    a fan-favourite, a crowd-pleaser
    and a supreme style statement –
    making her our most famous
    red lipstick of all time.
  • POWDER KISS LIPSTICK
    IN RUBY NEW    Stylish. Playful.
    Quixotic.    She inherited everything
    you love about Ruby Woo:
    her colour, her energy,
    her class – but of course,
    she added her own soft touch
    of sass. It’s no surprise
    that people can’t resist her:
    She’s Ruby Woo’s on-trend
    little sister!
  • POWDER KISS LIQUID
    LIPCOLOUR IN RUBYBOO    Energetic. Carefree.
    Magnetic.     Want a weightless kiss
    of everyday colour – or crave
    an extra hit of hydration
    when you’re hanging around
    the house? Fall in love with
    Ruby Woo’s moisture-matte spouse!
  • RETRO MATTE LIQUID
    LIPCOLOUR IN RUBY PHEW!     Passionate. Romantic.
    Glamorous.    For those who prefer timeless
    glamour to all-out flash, Retro Matte
    Liquid Lipcolour always reigns
    supreme. Ruby Phew! puts her own
    tantalizing twist on the classic matte
    texture – so, get ready for your lips
    to live the screen-siren dream!